Strategy
As edTech experts, we won't just help you figure out how to create something. We'll partner with you to discover the best possible product you should create.
We do it by:
- Identifying the market opportunities, product challenges to focus on, and the strengths of your internal teams
- Leveraging our unique viewpoint across the edTech landscape. As experts devoted to this vertical, we know what’s working and what’s not.
- Developing a playbook with your organization’s leadership (not just for them)
- Roadmapping your priorities and providing tactical recommendations for revising/rolling out your products
Choosing Backpack means you’ll partner with industry specialists who’ve advised on product strategies for the biggest names in edTech, helped organizations prioritize the features for award-winning products, and developed smart roadmaps for product and user success.
Download the latest free Strategy Handbook
All Strategy Services
Stakeholder Workshops
Product Ideation
Through sketches, user flows, wireframes, and lightweight prototypes, we envision creative solutions that meet user needs and business requirements.
Market intelligence
Our practice combines inward looks at products via UXR and the outward look at market viability, competitors, and broad customer segments for business strategy.
Product Roadmapping
Your product goals, requirements, and tactics, all in one place. Hit the ground running with feature design as soon as it lands on your desk.
Work with us!
Ready to get your project off on the right foot with precision Research from an EdTech-specialized team?
Let's Talk